Thursday, September 3, 2020

7s McKinsey model Essay

System is an arrangement created by a firm to accomplish supported upper hand and effectively contend in the market. What does an all around adjusted system mean in 7s McKinsey model? As a rule, a sound procedure is the one that’s obviously verbalized, is long haul, assists with accomplishing upper hand and is fortified by solid vision, strategic qualities. Be that as it may, it’s difficult to discern whether such system is very much lined up with different components when investigated alone. See more: Is the Importance of being sincere a humorous play paper So the key in 7s model isn't to take a gander at your organization to locate the incredible technique, structure, frameworks and so forth yet to look if its lined up with different components. For instance, transient technique is normally a helpless decision for an organization yet on the off chance that its lined up with other 6 components, at that point it might give solid outcomes. Structure speaks to the way business divisions and units are sorted out and incorporates the data of who is responsible to whom. As such, structure is the hierarchical diagram of the firm. It is additionally one of the most noticeable and simple to change components of the system. Frameworks are the procedures and techniques of the organization, which uncover business’ day by day exercises and how choices are made. Frameworks are the zone of the firm that decides how business is done and it ought to be the primary concentration for administrators during hierarchical change. Aptitudes are the capa cities that firm’s representatives perform well indeed. They additionally incorporate abilities and skills. During authoritative change, the inquiry regularly emerges of what aptitudes the organization will truly need to strengthen its new procedure or new structure. Staff component is worried about what type and what number of workers an association will need and how they will be enrolled, prepared, persuaded and compensated. Style speaks to the manner in which the organization is overseen by top-level directors, how they cooperate, what moves do they make and their emblematic worth. As such, it is the administration style of company’s pioneers. Common Values are at the center of McKinsey 7s model. They are the standards and principles that direct representative conduct and friends activities and in this manner, are the establishment of each association.

Saturday, August 22, 2020

Comprtive nlysis of Mrketing Communictions strtegies nd mix for the Case Study

Comprtive nlysis of Mrketing Communictions strtegies nd blend for the Col drinks in the UK - Case Study Example From this paper it is clear thatâ the totð °l UK beverð °ge mð °rket is both lð °rge Ð °nd serious. Brð °nds of sodas contend Ð °gð °inst eð °ch different as well as Ð °lso Ð °gð °inst different sorts of beverð °ges including espresso, milk, Ð °lcoholic beverð °ges, sports drinks, packaged wð °ter, Ð °nd vegetð °ble juices. The beverð °ge business creates Ð °nnuð °lly near 53 billion gð °llons, with soda pops tð °king up the lð °rgest cð °tegory Ð °t 15.3 billion gð °llons for Ð ° 29% shð °re. The typicð °l Ð mericð °n devours Ð °bout 55 gð °llons of sodas Ð °nnuð °lly (Ð °bout 19 ounces for each dð °y), in compð °rison to 22 gð °llons of brew, 22 gð °llons of milk, Ð °nd 17 gð °llons of coffee.This exposition features that Cocð °-Colð ° brð °nds dominð °te the soda pop mð °rket with 43.7% shð °re Ð °nd Pepsi brð °nds follow with 31.6% shð °re. The two compð °nies in this manner creð °te Ð ° duopoly, controlling Ð ° vð °st 75 .3% of the soda pop mð °rket. The third rð °nked compð °ny, Cð °dbury Schweppes PLC, which possesses 7-Up, Dr Pepper, Ð °nd UK interests for Royð °l Crown Colð °, hð °s Ð ° mð °rket shð °re of 15.6%, less thð °n hð °lf thð °t of Pepsi. The fourth-rð °nked, Toronto-bð °sed Cott Corporð °tion, which produces Ð ° number of privð °te lð °bel drinks including Wð °l-Mð °rt's Sð °m's Choice, is even fð °rther in the distð °nce with Ð ° 3.8% shð °re. Ð ll different compð °nies Ð °nd privð °te lð °bels, including the Double-Colð ° Co., Ð °re left to battle about the remð °ining 5.3% of the totð °l mÐ °rket. CocÐ °-Colð °, Pepsi-Colð °, Ð °nd Cð °dbury Schweppes own Ð °ll of the main 10 brð °nds.... The beverge business creates nnully near 53 billion gllons, with soda pops tking up the lrgest ctegory t 15.3 billion gllons for 29% shre. The typicl mericn expends session 55 gllons of sodas nnully (session 19 ounces for each dy), in comprison to 22 gllons of brew, 22 gllons of milk, nd 17 gllons of espresso (Bentley 2002). ccording to Beverge Digest (2002) dt, Coc-Col brnds dominte the soda pop mrket with 43.7% shre nd Pepsi brnds follow with 31.6% shre. The two compnies along these lines crete duopoly, controlling vst 75.3% of the soda pop mrket. The third rnked compny, Cdbury Schweppes PLC, which possesses 7-Up, Dr Pepper, nd UK interests for Royl Crown Col, hs mrket shre of 15.6%, less thn hlf tht of Pepsi. The fourth-rnked, Toronto-bsed Cott Corportion, which produces number of privte lbel drinks including Wl-Mrt's Sm's Choice, is even frther in the distnce with 3.8% shre. ll different compnies nd privte lbels, including the Double-Col Co., re left to battle about the remining 5.3% of the totl mrket. Coc-Col, Pepsi-Col, nd Cdbury Schweppes own ll of the main 10 brnds (Beverge Digest 2002). Twofold Col is noticebly bsent, either s compny of brnd, from both of the latest top-10 records. In 1997, in any case, the Double-Col Co. ws rnked ninth (Beverge Digest 1998). fter Coc-Col, Pepsi-Col, nd Royl Crown Col, Double-Col hs the differentiation of being the fourth-lrgest col brnd in the U.S (Beverge World 2001). Reserch strategies This investigation is guided by three bsic reserch questions: RQ1: How does Double-Col's historicl advancement mong other soda pop brnds impact the compny's bility to contend in the current serious condition RQ2: Wht is the mening of Double-Col brnds to shoppers, nd wht job do the brnds employ in their lives RQ3:

Friday, August 21, 2020

Wide Sargasso Sea by Jean Rhys Essay Example | Topics and Well Written Essays - 250 words

Wide Sargasso Sea by Jean Rhys - Essay Example The novella manages the issue of how Antoinette falls in to franticness, utilizing an assortment of storytellers to see this issue from various perspectives; these storytellers are taken from Bronte's epic, for instance, Rochester, Grace Poole and Antoinette. The novella is accordingly straightforwardly dependent on Jane Eyre, yet changes the names of the characters, and uses characters taken from this book to develop the issues talked about inside this book, utilizing different strategies, for example, changing the time span of the book (to the late 1830's), through which she is then ready to examine the issues she wishes to approach. In that capacity, we can see that Wide Sargasso Sea shows a lot of utilization of inventiveness, while appropriating a significant number of the fundamental highlights (characters/occasions and so on) from Jane Eyre. While a considerable lot of Bronte's characters are appropriated by Rhys, they are changed in unobtrusive ways, all together that they can be utilized by Rhys as gadgets with which she can make her ideal focuses in the novella. For instance, one of the principle points of Wide Sargasso Sea is to talk about the issue of liberation; Antoinette, and the distinctive time allotment, and the various perspectives of the storytellers are subsequently utilized as devices by Rhys to have the option to investigate this issue. In include

Wednesday, June 17, 2020

Medication Errors In Canada, Their Causes And Also How To Reduce Them - 1375 Words

Medication Errors In Canada, Their Causes And Also How To Reduce Them (Essay Sample) Content: Nursing Assignment Name: Institution: Date: Introduction Administering and prescribing restricted medication is a delicate issue. While the right medications improves an individual’s mental, physical, emotional and well-being, drugs that are powerful can pose some serious danger to the patient (Wung, 2013). When a health care provider administers too little or too much or even administers the wrong medication, the effects are devastating. In this research, we shall take a look at a serious medication error that happened in Canada, what effects the error had, how can the state do to prevent these mistakes and also how the health care providers can do to prevent the errors from happening again, but if they to occur again, what will the care provider do differently to respond to it. This medical error case involved a four-year-old from Saskatchewan in Canada where a pharmacist administered a wrong dose instead of one Adam’s doctor prescribed to him. The doctor had prescribed a 0.3 ml liquid dose to treat the boy’s ADHD, the pharmacist administered a 3 ml dose. 30 minutes after the boy was given the first dosage, he started to act like a slobbering drunk where he couldn’t even stand up as he was drooling to a point where he had to be carried because he couldn’t walk on his own (Lesar et.al, 2017). The overdose went unnoticed for months until the boy’s parents decided to report the son’s reaction to the family doctor and also got a second opinion at a local clinic. But eventually the overdose was discovered after a second visit to the doctor and was immediately corrected. But to make sure that there was no permanent damage to the boy’s liver and kidney, he will have to be checked by a doctor over a period of five ye ars (Tam et.al, 2017). The factor that led to this error is a dispensing error the wrong dose was administered to the wrong patient by the pharmacist as the doctor had prescribed the correct dose to the boy. Medication errors can cause severe physical injury or even death at times, to the patients, these preventable mistakes can also severe psychological, emotional, and financial stress to the family and loved ones as well as the health care providers and the entire health system as a whole (Wolf et.al, 2010). In this case, it caused Adam a lot of pain to the point where he was not able to walk and even could have led to a new condition by damaging his kidney or his liver. Also, to the boy’s family, it caused them a lot of stress trying to figure out Adam’s new condition they even had to carry him given that he walked on his own before. The pharmacist who inadvertently gave Adam the wrong dose suffered from guilt, shame and self-doubt in a condition known as the â€Å"the second victim† where its effects can be life threatening as some health care providers can even commit suicide (Senders et.al, 2014). And the fact that Adam’s family pursued person injury lawsuit against the pharmacist for negligence, it will affect his career advancement and also revoking of his silence. The health care system will spend a lot of money investigating and modifying policies trying to ensure that such errors does happen again. Cumulative errors affect the reputation and the re-accreditation of the entire health system in Canada. There is no mandatory medical errors disclosure to a public body and also no national relevant system to monitor how an error like this happens which makes it difficult for the regulatory bodies to take action on care providers who commits medical errors. This is one of the political factors that influence medication errors (Kaushal et.al, 2011). Others factors that contributed to this medication error is the decreasing sense of commitment, inadequate attention to details because the pharmacist ought to have noticed the error in the first place. Other factors could have been tiredness, confusion and stress from the care provider. Some economic factors that led to the error include; lack of skilled and competent health care providers, crowded pharmacy and long work days clearly influenced this error (Aspen et.al, 2016). The state should ensure that health care providers employed by the government are highly competent for the job. This is the first step to preventing much more serious medical errors from happening in the future. The hospital’s response was systemic as it involved examining Adam to make sure that the error hadn’t cause any damage to his organs. It also involved shifting from the post-accident analysis toward designing certain care processes that will help in detecting any more errors (Wakefiled et.al, 2016). The national agencies are to hold the pharmacist accountable for his action by shifting from blame to punishment to learning how fix systemic problems through standardization and simplification procedures and to also reduce over reliance of the memory. The national safety organization is addressing this error and many others by employing strategies that helps health care providers in the primary care to improve patient safety by reducing medication errors (Cohen, 2018). These strategies include using computer technology, employing clinical pharmacist and also through educational programs. These organizations have introduced a process of documenting and establishing a definit ive, consistent list of medications across care transitions and then rectifying any discrepancies that they come across. Physician’s concern about damaging the relationship with the patients is a factor and a major barrier to the medical error responses. Also, the state is concerned with the damage medical errors will cause to the entire health system, hence the fear of disclosure. It might also lower the cost of health which impacts the country’s economy. In order to improve the patients’ safety and care, the hospital environments should promote communications in all the levels as supporting care providers (Brady et.al, 2009). They should encourage questions on issues concerning patients’ safety and should also be allowed to report any medical errors without putting too much blame on the care providers. This would enhance the value of education in medical residents’ training and also, giving them the opportunity to learn from their colleagues which will improve quality of care, continuously, through cooperative teamwork (Blegen, 2015). Even though this does not apply to the medical residents only, it focuses attention to them which may be a good place to introduce the required change of culture so as to shift the team’s mentality or the shared accountability and responsibility in health care settings. One of the leadership skills the health care provider should have is by being patient-centered where he ensures successful patient outcomes through promoting greater nursing expertise towards the patient. This leadership reduces medical error rates as the care provider administers the prescribed dose with caution which in turn reduces rates of error deaths. This is due to the fact ...

Monday, May 18, 2020

Comparing and Contrasting in English

Imagine you are participating in a discussion about ideas. Its not small talk. Its a discussion about how you feel about something important, like your beliefs, politics, who you feel is better for a job, and so on. Using the right phrases and grammar structures can help you express your ideas well. Knowing how to compare and contrast is a particularly useful tool to get your point across in an interesting way. Words and Short Phrases Used to Compare The following words or short phrases compare two items or ideas: likelikewisesame asas well asalso, toolikewise Here is a short paragraph using some of these expressions: Time, like money, is a limited resource. You cant buy everything you want, likewise, you dont have enough time to do everything you want to do. Our time is the same as our money: its limited. Also, time is a resource when work needs to be done. Words and Short Phrases Used to Contrast The following words or short phrases contrast two items or ideas: unlikein contrast toas opposed todifferent fromwhereas Here is a short paragraph using some of these expressions to contrast: Unlike time or money, desire is an unlimited resource. Think about it: In contrast to money which can run out, your desire for new experiences and ideas will never end. Whereas there is never enough time to do everything you want, your desire will always come up with something new and exciting. Forms Used When Comparing Ideas The most important form to use when comparing two ideas is the comparative form. For three or more ideas, use the superlative form. Comparative Form These sentences use the comparative form to discuss ideas concerning the difficult economy: Employment issues are more important than political problems at this point in time.Job training is more critical to a sustained well being than food stamps and other welfare programs. Politicians are more worried about reelection than truly improving the economy. As ... as A related form to the comparative is the use of as ... as. The positive form shows something is equal. However, when using as ... as, do not modify the adjective as in the comparative form. The loss of manufacturing jobs is as unfortunate as the drop in pay.Spending on education in my state is as high as in some foreign countries like Korea. The negative form shows that something is not equal. It isnt as easy as you think. The loss in production isnt as great as in the past. Superlative Form These sentences use the superlative form to state what someone feels are the most important aspect of success at university: Dedication is the most important factor in success at University. Opening my mind to new perspectives was the most rewarding part of my time at university. Conjunctions and Connectors Use these  subordinating conjunctions, connecting words, and prepositions to contrast positive and negative aspects. Though, Although, Even Though​ Although the initial cost will be high, we will eventually profit from the time spent. Its important to remember that time is money even though many believe that money is more important. However, Nonetheless We need to improve the local infrastructure. However, we must also respect nature. The government should invest in job training programs. Nonetheless, that would be expensive. Despite, In Spite Of Despite the difficulty, students will soon see the benefit of this topic of study. The situation will improve in spite of the economy. Practice Situations Find a partner and use these suggestions to practice comparing and contrasting ideas, events, and people. Make sure to vary the language you use when practicing rather than using the same phrase over and over again. For practice, you could try the following topics: Discuss the economic situation in your countrySpeak about the positive and negative aspects of a politician or political partyCompare and contrast two different courses at schoolConsider both sides of an important decision such as an investment, a career change, etc.

Wednesday, May 6, 2020

Bias Against Transgender Individuals And Crime - 865 Words

Topic: Bias against transgender individuals and crime related to transgendered individuals. 1) Fischer, G. J. (1997). Gender effects on individual verdicts and on mock jury verdicts in a simulated acquaintance rape trial. Sex Roles, 36, 491-501. The article conducted research to determine if the number of guilty verdicts would increase as a function of number of women on the jury, at least once women were majority. In order to test this hypothesis they gathered some college student’s volunteers and created a mock jury. There were a total of 76 mock juries, 426 women and 398 men. The students were White (85%), with 4% Asian, 3.2% Black, 3.2% Hispanic, and 4% â€Å"Other. Even though all of the juries were college students 96% were single and 37% have are either in or have been in a sexual relationship before. After conducting the mock juries it was found that the more women on the jury resulted into more guilty verdicts 86% of the women and 66% of the men. However, guilty verdicts didn’t increase significantly until the jury was overwhelmed by the female gende r (i.e., 10 women to 2 men) or if the jury was all female. This article can very useful to our research project because it examines the juries gender impact on the decision making of a rape case. Although it doesn’t target transgender people specifically it does outline that men are less likely to vote guilty for a rape case. This can be compared to the violent crimes against transgender people. If men are so desensitizedShow MoreRelatedThe Murder Of Gwen Amber Rose Araujo1562 Words   |  7 PagesProfessor at Bridgewater State University, states that crimes are committed for numerous reasons. However, when dealing with bias crime, also known as hate crime, the motivation stems from â€Å"prejudice or hostile† behavior that is â€Å"triggered by his or her perception of the victim’s ethnicity, race, national origin, religion, sexual orientation, disability, or gender† (Tupin-Petrosino, 2015, p. 2). When one thinks of a gender-based crime, many individua ls concluded the crime’s victim is most likely a womanRead MoreGender Identification : An Exploration Of The Transgender Group1625 Words   |  7 PagesGender Identification: An Exploration of the Transgender Group and Their Relationship in Society Gender identification and expression of transgender individuals has become controversial in America because of lack of knowledge and societal acculturation of this group. As society continues to connect gender identity with sexual identity, those who identify as transgender are forced to conform to the cultural norms of society or choose not to openly portray their gender expression. Although the mediaRead MoreHate Crime Essay1268 Words   |  6 PagesIn the United States, hate crimes have been the longest of many crimes that are committed. What is a hate crime? A hate crime is a criminal offense that is committed against an individual, a group, or a property, largely due to their; race, gender, sexuality, religious, and the list goes on and on. A hate crime is the act of aggression that goes against the individual, group, or society. Examples include; assault and battery, vandalism, and threats. Hate crimes are the most damaging, they attackRead MoreI Call A Hate Crime1165 Words   |  5 PagesOften times when individuals do not understand another person’s lifestyle, it causes anger. The anger is strong enough for one to want to do harm to a person or group of people. This is what I call a hate crime. The reasoning I chose this social problem is for the fact that hate crimes have been going on for many years, and now it seems as if it has became an even bigger problem generally because this behavior is happening more frequently than before and difficult to prevent. Hate crimes is one of theRead MoreLesbian, Gay, Bisexual, And Transgender1675 Words   |  7 PagesLesbian, Gay, Bisexual, and Transgender (LGBT) community because they face multiple levels of victimization, and it is hard for this group to adjust to society once they have identified themselves as being gay, lesbian, bisexual, or transgender. In 2013, law enforcement agencies had reported 5,928 hate crime incidents, 20.8 percent were motivated by sexual orientation, and 60.6 percent were i dentified as gay male-targeted bias. Gay males is one of the main targets to a hate crime, only because the offenderRead MoreEssay On Matthew Shepard Hate Crime1189 Words   |  5 PagesShepard Hate Crimes Prevention Act. The purpose of this act was to â€Å"provide Federal assistance to States, local jurisdictions, and Indian tribes to prosecute hate crimes† (Kennedy, 2009 p.1). Assistance other than financial assistance, in general, at the request of State, local or, tribal law enforcement agency, the Attorney General may provide technical, forensic, prosecutorial, or any other form of assistance in the criminal investigation or prosecution of any crime that , constitutes a crime of violence;Read MoreTransgender Conformity Essay example1171 Words   |  5 PagesIn the words of Ellen Wittlinger regarding transgender â€Å"...you can only lie about who you are for so long without going crazy† (â€Å"GoodReads†). It is a shame that society would force a person to hide their identity but many have concealed themselves in order to conform into social norms. One group that has been socially marginalized and forced to hide their true selves are the transgender community. The definition of transgender is â€Å"Appearing as, wishing to be considered as, or having undergone surgeryRead MorePsychological Effects Of Hate Crimes1335 Words   |  6 PagesMany issues impacted by hate crimes can be informed by psychological research. For example, are hate crimes more harmful than other kinds of crime? Why do people commit hate crimes? What can be done to prevent or lessen the impact of hate and bias-motivated crimes? Social scientific research is beginning to yield information on the nature of crimes committed because of real or perceived differences in race, religion, ethnicity or national origin, sexual orientation, disability, or gender. CurrentRead MoreHate Crime Protection for Gays and Lesbians685 Words   |  3 Pagesand lesbians deserve equ al protection against the hate crimes that happen in the world. Arent we told as young children and also throughout life to treat others as we would want to be treated? So why are some decimated against based on sexual preference? The statistics show the percentages of the hate discrimination against the lesbian, gay, bisexual and transsexual community. The violence that they are pitted against, due to peoples discrimination against them, in life. And I will also mentionRead MoreThe Transgender Community Is An Integral Part Of The Lgbt Community1364 Words   |  6 PagesThe transgender community is an integral part of the LGBT community, although there are slight differences. The purpose of this paper is to bring to highlight such differences and discrimination that the transgender community faces. The Merriam Webster’s dictionary defines being transgender as â€Å"of, relating to, or being a person (as a transsexual or transvestite) who identifies with or expresses a gende r identity that differs from the one which corresponds to the person s sex at birth.† Typically

HRM Issues and Challenges of Telstra-Free-Samples for Students

Question: Discuss about the HRM issues and challenges of your chosen organization. Answer: Introduction The main of this task is to explain key HRM issues and challenges of an organization. Telstra has been selected in the report to describe the HRM issues. It is one of the biggest growing telecommunication companies in Australia which provides telecommunication network and services to the customers across the world. On the other hand, the report explains that how the company overcomes these HRM issues and challenges. Further details of the task have been discussed below. Telstra Corporation Ltd. is an Australian telecommunication and media corporation which operates and develops telecommunication network and market voice, internet access, mobile, pay television and other entertainment services and products. It is one of the biggest telecommunication corporations in the world. Andy Penn is the CEO of the company. The company head office is located in Melbourne Australia. There are approx 36,165 employees employed in the company. In todays era, the corporation is expanding and flourishing its business activities and operations globally. In 2014, Telstra became a most respected company in Australia (Telstra, 2016). Key challenges There are various key challenges faced by Telstra while conducting business activities and operations in the competitive market. It also has a direct impact on the success and growth of the firm. These challenges are difficult to overcome in the global market. It is essential for the company to maintain a favorable working environment in the organization for the workers, so that they can increase and maximize productivity and effectiveness (Armstrong Taylor, 2014). Telstra is facing several key HRM issues and challenges due to poor human resource management and approaches. It is essential for the firm to implement the strategies and approaches according to requirements, needs and wants of the customers. The organization has not attained its desired goals and objectives due to the lack of labor supply and demand in the global market. Appropriate strategies and approaches are not being used by the firm in an effective and correct manner. Telstra is fighting to identify and measure the solutions to eliminate these issues and challenges (Story, Barbuto, Luthans Bovaird, 2014). The key challenges of the firm include an aging workforce, labor supply/demand, generations, demographics and diversity issues. The key challenges have been discussed in details below. Labor supply and demand Labor is one of the significant factors to meet its business objectives and goals. The firm is facing problems and issues due to lack of effective and potential labor supply. The firm has not been able to select skilled and experienced employees. As a result, it influences long-term mission and vision of the firm. In addition, the firm is not able to recruit right candidate for the job due to immense competition present in the global market. The biggest challenge of Telstra is to check whether the workers working for the firm is satisfied or not. The firm falls shortage of labor due to inadequate demand in the market. It also affects the financial position of the firm. Telstra has not been able to select right and appropriate candidates due to a shortage of potential and capable employees (Collings, 2014). Now it is recommended that the company should maintain a balance between labor supply and demand. The firm should understand and evaluate the turnover rate and labor market to reduce and eliminate absenteeism in the organization. In addition, workforce planning should be done by the firm attract more labors in the international market. Demographic issues Demographic issues are related to gender, age, ethnicity, occupation, religion, and workforce. The demographic factors have a direct impact on operations of human resource management. These factors are most common forecasters in the turnover. Furthermore, culture, values, and customs also affect the progress of the firm adversely. The company does not maintain records of the new candidates. The working environment is another issue in HRM. Telstra is not able to provide good and favorable working environment to the workers. It affects productivity and effectiveness of the employees. Apart from this, diversity and aging workforce is also a big challenge which has been faced by the firm while conducting business activities at international level. Telstra discriminates among the employees on the basis of caste and religion. Further, they recruit those employees whose age between 30 to 35 years. The human resource management does not appoint older people because they think that age affect s capabilities and efficiency of the people (Muethel, Gehrlein Hoegl, 2012). The company does not diversify its trading activities and operations across the world. Cross-cultural factors also influence the long-term vision of the firm. The employees have not been able to understand the language of customers due to culture differences (Martn Alczar, Miguel Romero Fernndez Snchez Gardey, 2013). Therefore, it affects performance and productivity of the employees. Moreover, Telstra does not provide compensation, incentives, bonus, and remuneration to capable and competent employees. As a result, they get disappointed and frustrated in the organization. In addition, they are not able to perform task and duties efficiently and successfully. High employee turnover also another HRM issues which have a negative impact on the performance of the employees. All these challenges have been faced by Telstra while carrying its business globally (Kulik, 2014). Now it is recommended that effective and dynamic strategies and policies should be made by the firm to develop and build sustainable human resource management. Demographic issue is a big concern for the company. Thus, the firm should maintain effective and dynamic communication within the organization to resolve and handle these issues and challenges. On the other hand, the company could not able to maintain diversification in the firm. To eliminate and reduce diversity issues and cultural differences, the organization should provide training and development coaching to capable and potential employees. Along with this, favorable and healthy working environment should be provided by the company to motivate and encourage employees for doing work successfully and effectively. It shall be noted that rewards, incentives, and bonus must be provided by the organization to improve and enhance the productivity of the workers. A fair remuneration system must be developed and built by human res ource management to provide satisfaction and morale to the employees. In addition, Telstra should maintain collaboration and cooperation in an organization to attract more employees in the organization. Moreover, top management and managers should maintain unity, belief, and trust among the employees in order to handle several issues and problems of the employees. All these strategies and approaches should be initiated by the firm to resolve and eliminate demographic issues and challenges (Lazazzara Bombelli, 2011). Workforce training and development It is another issue which is being faced by human resource management in the organization while delivering telecommunication services to the customers in the competitive market. The firm does not provide training and development coaching to the workers. Thus, they are unable to provide right and correct information to clients in the global market (Huselid Becker, 2011). The top management and managers think that training and development are time consuming and expensive process which is not afforded by the firm. Therefore, it affects the dynamic image of the firm in the competitive market (Budhwar, Debrah, 2013). To overcome this issue, training and development sessions and programs must be initiated by the firm. It helps to attract and retain employees in an organization. Also, it helps to reduce and eliminate high employee turnover within the organization. It decreases absenteeism in the firm to maximize returns and revenue of the firm. Management changes The company makes the changes in its strategies, internal processes, and structure for growing in the international market. Thus, it is difficult to the employees to copy with these changes and they resist the changes. As a result, the companies have to decrease and reduce their profits and productivity during a period of change. It is a major concern for human resource management in the organization which can influence the progress of the firm (Antonioli, Mancinelli Mazzanti, 2013). Now it is recommended that top management and business owners should communicate the advantages of changes for employees. Regular staff meetings are a good place to start and communicate. When the team understands why, when, and how of the changes, then they can easily understand the role of management changes in the organization and they easily accept these changes in an organization. In this way, Telstra can change its technology and processes in order to maintain good and dynamic communication with customers across the world. Proper training and development coaching must be provided by the firm to explain the benefits of the changes. Recruiting talented employees The company has not been able to recruit capable and potential employees in the organization. It is difficult for the Telstra to balance keeping a business running and selecting the right employee at the right time. Furthermore, it is difficult to know whether a candidate will actually be fit and suitable until they have worked for the company for a period of time. Recruitment and selection are an important function of human resource management which helps to maximize returns and profitability of the firm. It also helps to overcome the competitors in the competitive market (Stone Deadrick, 2015). It is suggested that Telstra should use effective and dynamic staffing process to recruit capable and potential candidate in the organization. It is the best way to find a right and appropriate candidate for the business to gain long-term objectives and goals. It will also help to save time, money and resources of the firm. In addition, effective and dynamic recruitment and selection strategies and techniques should be used by the firm to select the right candidate for the job. Retaining talented employees Competition of talented and capable employees is fierce. Furthermore, employee turnover is very expensive and costly and can adversely impact business success and growth. In addition, it is very difficult to retain potential and competent employees in an organization. Telstra is not able to provide incentives and other benefits to the workers. As a result, absenteeism and high employee turnover rate are increasing in the organization. It affects progress and success of the firm negatively (Festing Schfer, 2014). Now it is recommended that the firm should reduce and control high employee turnover rate and absenteeism in an organization. Effective strategies and policies must be used by the firm to provide incentives and other benefits to the workers in the organization (Long, Ajagbe Kowang, 2014). Employee branding is a good and unique strategy to reduce and eliminate the key challenges of recruitment and selection in the organization. The employee branding in Telstra organization is excellent and unique. In addition, the firm must reach a large number of employees who have the capability and potential to meet the companys needs and requirements. For this purpose, they must promote and enhance the seminars and events to attain mission and vision of the firm. On the other hand, Advertising is one good strategy to attract more candidates in the global market. It is an effective way to promote and enhance branding. The firm uses this strategy to reach into the global market. It helps to expand and explore its business activities and operations globally. Conclusion On the above-mentioned facts, it has been concluded that human resource management is important part of the company which helps to attract and retain capable and suitable employees in an organization. Therefore, the firm should maintain effective and dynamic human resource management to conduct business activities and operations successfully and effectively. In todays competitive world, various key challenges and HRM issues are faced by the firm which can affect the growth and success of the firm. The company should control all these factors to stay in the competitive market. References Antonioli, D., Mancinelli, S., Mazzanti, M. (2013). Is environmental innovation embedded within high-performance organisational changes? The role of human resource management and complementarity in green business strategies.Research Policy,42(4), 975-988. Armstrong, M., Taylor, S. (2014).Armstrong's handbook of human resource management practice. Kogan Page Publishers. Budhwar, P. S., Debrah, Y. A. (Eds.). (2013).Human resource management in developing countries. Routledge. Collings, D. G. (2014). Integrating global mobility and global talent management: Exploring the challenges and strategic opportunities.Journal of World Business,49(2), 253-261. Festing, M., Schfer, L. (2014). Generational challenges to talent management: A framework for talent retention based on the psychological-contract perspective.Journal of World Business,49(2), 262-271. Huselid, M. A., Becker, B. E. (2011). Bridging micro and macro domains: Workforce differentiation and strategic human resource management. Kulik, C. T. (2014). Working below and above the line: The researchpractice gap in diversity management.Human Resource Management Journal,24(2), 129-144. Lazazzara, A., Bombelli, M. C. (2011). HRM practices for an ageing Italian workforce: the role of training.Journal of European Industrial Training,35(8), 808-825. Long, C. S., Ajagbe, M. A., Kowang, T. O. (2014). Addressing the issues on employees turnover intention in the perspective of HRM practices in SME.Procedia-Social and Behavioral Sciences,129, 99-104. Martn Alczar, F., Miguel Romero Fernndez, P., Snchez Gardey, G. (2013). Workforce diversity in strategic human resource management models: A critical review of the literature and implications for future research.Cross Cultural Management: An International Journal,20(1), 39-49. Muethel, M., Gehrlein, S., Hoegl, M. (2012). Socio?demographic factors and shared leadership behaviors in dispersed teams: Implications for human resource management.Human Resource Management,51(4), 525-548. Stone, D. L., Deadrick, D. L. (2015). Challenges and opportunities affecting the future of human resource management.Human Resource Management Review,25(2), 139-145. Story, J. S., Barbuto, J. E., Luthans, F., Bovaird, J. A. (2014). Meeting the challenges of effective international HRM: Analysis of the antecedents of global mindset.Human Resource Management,53(1), 131-155. Telstra.,(2016). About us., reviewed on 17 Dec 2017., https://www.telstra.com.au/aboutus